About ATI

The Alpharetta Technology Incubator (ATI) — powered by Brian Will Media — is a hands-on program for early-stage startups. We help founders refine their strategy, validate their market, and accelerate growth through a structured 7-module curriculum, expert mentorship, and brand development resources.

Located in the heart of Alpharetta, Georgia, ATI connects entrepreneurs to mentors, investors, and community partners committed to building the Southeast’s next generation of high-growth tech companies.

This is a highly competitive environment and we want to give every company we work with the attention and resources it needs to succeed, so we limit our cohort size to 8 companies at any one time.

Empowering early-stage founders to turn great ideas into scalable, investor-ready companies.

Why ATI?

7 module founder
training program

Access to ATI mentors and
Brian Will Media resources

Pitch readiness and
brand support

Real-world accountability
and measurable traction


Founder Journey

Your Roadmap to Growth

From idea to investor-ready, ATI guides founders step-by-step through the process of building and scaling their business.

The ATI Process:

Step 1: Apply

Step 2: Get Selected

Step 3: Join the Cohort

Step 4: 7 module training

Step 5: Build & Validate

Step 6: Investor pitch events

Step 7: Investments and Scale

Step 8: Go to Market


Cohort Applications

Now Accepting Applications!

Applications are open for ATI’s next startup cohort. If you’re an entrepreneur with an MVP, prototype, or early traction — we want to hear from you.

Reach out to us